Success with Liza Landsman
7 weeks into its launch, @Jet had 1 million customers #success #womenleaders [Click to Tweet]
Liza Landsman’s coach at @Citi taught her to view her career as a portfolio #Insights [Click to Tweet]
Dave Carvajal: So we’re here this morning Liza, thank you so much for joining us this morning, it’s great to have you. I wanted to get started, you know let’s talk a little bit about: who you are, how you got here, some of your greatest accomplishments and achievements?
Liza Landsman: I’m the chief customer officer at Jet. It’s cheating if you ask a mom what things she’s most proud of, by default I must say my two children. But professionally, I think really what we’ve accomplished at Jet over the last 13 months, since launch, is quite astonishing and certainly something I’m extremely proud of. So, a million customers by 7 weeks out, I think that puts us right between instagram and spotify in terms of speed to that number. Over $1 billion run rate in GMV by 10 months, 5 million customers at the 13 month mark, with 61 NPS score. It’s not just that we’re growing fast and growing big, we’re also growing with love, which is a great place to be.
Dave Carvajal: And maybe we can take some time, Liza, and walk us through how you got to this place. What was the mindset, what was the thinking, as you made decisions to move on in your career and progress to where you are today?
Liza Landsman: I was really fortunate fairly early in my career, I had a coach when I was at Citi Group who gave me an invaluable insight and frame for thinking about my career, which is to actually think about it like many people in finance think about the rest of the world – as if I were managing a portfolio. Think about the skill sets I wanted to acquire, the experiences I wanted to have, and what my non negotiables are, and to stop thinking about what job I want next or what role I want next. Just think about how I can make myself sort of more fit for purpose.
Liza Landsman: For me leading up to this role I’m really thinking about profound understanding of consumer, that’s been sort of a through line for a lot of the work that I’ve done, thinking about always the question of ‘in service of what?’ that is, “What greater good are we serving? But also what business purpose are the tasks in front of us?’
Liza Landsman: And, I think a lot of the work in finance and tech, which is really about the smart use of data, kind of all culminated in this role at Jet, which is such a marriage of where is the consumer now, and how do you extract insights from data to really deploy your capital from a marketing and operations perspective smartly.